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How AI Will Help Sales Representatives
Some say marketing is all about buzz. Well, maybe. But, selling is about results. Can artificial intelligence still make a difference in sales? These two sides of business are more closely linked than...
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5 Ways to Improve Conversion Rates for Your Landing Pages
Many own or manage a small to mid-sized business website (SMB). These websites are showcasing your products or services and are only one small component of reaching your intended audience. Improving...
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Digital Marketing Trends to Drop and Trends to Follow
Trends are more or less dictated by the shifts in consumer behavior — as well as deeper elements such as changes in SEO, CTRs, and reach/impressions. This past decade also brought a surge in the...
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10 Software Tools to Help You Manage Your Business Point of Sale
These days, business organizations are becoming increasingly dependent on technology. Without using modern technologies, services, and automation tools, they start to lose competitiveness. A good...
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Consumer Behavior is Shifting Business Models; How Industries Are Adapting
Breakthroughs in digital technology continue to transform and shape how, why and where consumers shop. Increasingly, they favor conducting commerce that does not require a human touchpoint. Practically...
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People First: The Golden Rule of Retail Digital Transformation
Perhaps, the most common mistake made by retail companies in planning and executing digital transformation is to treat technology acquisition as a goal in itself. You will find that the code of “people...
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Voice Will Penetrate CRM in the Coming Years
In the past few years, voice has become a core part of the consumer journey. It’s a utility that a growing number of people have come to count on throughout the course of their days. Voice-enabled...
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Human vs Artificial Intelligence: Who Wins at Sales?
“Sell me this pen.” That’s the famous quote from Martin Scorsese’s film, “The Wolf of Wall Street,” based on the debaucherous life of Jordan Belfort, a penny stockbroker. Belfort made a huge fortune...
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Top 10 Appointment Scheduling Software for Small Business
Do you want to save time and money for workforce tasks? Are you getting annoyed with the unmanaged environment? Of course, being a businessperson, it is tough to manage customers, patients, clients,...
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CAN-SPAM Act is Important and Painful for Email Marketers
Business practices are changing every day. Nowadays, companies and startups are interested in increasing market share maximization with the use of new technology like email marketing. Today digital...
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Connected Digital Assistants will Change the Way We Work
My business partner Konstantin Krauss and I are both longtime SaaS entrepreneurs. In our careers so far, we founded, led, and sold technology companies, witnessing companies both thrive and fail. The...
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A Better Customer Experience — Why Little Things Matter
Think about a time where you had amazing customer service. Chances are it was something small, something unexpected that made that experience memorable. When it comes to a better customer experience,...
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Marketing Automation and Customer Service: How are they Connected?
Did you know that, on average, 51% of companies are currently using marketing automation, and more than half of B2B companies (58%) plan to adopt the technology? The statistic may be mind-boggling, but...
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What the Interconnected Inside Sales Landscape Will Look Like in 5 Years
It’s no secret that inside sales have exploded over the last 5 years. Every day, more and more companies are moving away from the typical method of knocking on doors and playing golf to make...
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Best 10 Business Management Apps
Technology is GREAT — and it has changed the game. Tech has given us new ways to manage the businesses that are fine as they are — maybe — but it’s important to adapt. Now, managing the business...
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Customer Relationships: The Benefits of Using CRM Software for Startups
Are you in the process of bootstrapping a startup? Or, are you perhaps down the business growth and development road heading towards a mature SME? Are you using CRM software to manage your customers?...
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How Artificial Intelligence is Transforming Customer Service Industry
The achievement of any business organization is highly dependent on its customer relationship strategies. Client experience is exceptionally organized in any business. Consumer loyalty is profoundly...
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Attention Overload: What Makes Some Software Tools So Sticky [+Some Examples]
There are a glut of software tools, mobile applications, websites and learning portals. The quality spectrum of these tools is as broad as the tools themselves and the industries they serve. It could...
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Top 8 Sales Automation Tools for Startups in 2020
Startups today have no time for routine tasks related to data entry and administration. This is where sales automation comes into play, which helps optimize your manual tiresome and time-consuming...
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How Your Organization Can Get Proactive About Market Erosion
The pace of change and competition in today’s business environment is arguably faster than ever before. This situation has occurred, thanks in large part to the adoption of technology across virtually...
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